One of the First Steps in the Art of Selling Yourself
Yes I am going to tell you about selling yourself. Believe it or not regardless of the position you hold at your current employer you are in sales. Some of you may be in retail or wholesale but the hidden truth is that you sell for your company or organization everyday. It is the relationships that you build which will determine how successful you are at sales.
I am getting a little ahead of myself so let me take a step back and start at the beginning. If you do not convince the person you are talking to why they need to spend time listening to you then you will not be a successful sales person. This is where the elevator pitch comes into play. You have to communicate what you have to offer and why the person you are speaking to needs to find out more about it in 2 to 3 sentences. You have less than 30 seconds to impress them and make them want to inquire more of you.
This will be the opportunity to exchange business cards. Why do I say exchange, because you want to be able to follow up with them and pursue the conversation? The person you spoke with might be very busy so obtaining a business card will give you their e mail, phone and address providing you different avenues for future communication.
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